ESTÚDIO CLARABOIA ✦ 2017
Art shop rebrand
Casa do Artista, a well-established Brazilian art supplies store, embarked on a brand revitalization project.
While preserving the iconic red canvas and the significant "since 1962" element, the brand underwent modernization to better align with contemporary uses. This overhaul included updating various applications with calligraphy manifests by Fabio Maca, breathing new life into the brand's visual identity.
Furthermore, the project extended to Casa do Artista's Art Centre brand, ensuring it followed the same refreshed brand direction as the store.